No Respite for Canada in Face of Most-Expensive iPhones Yet


WhistleOut
09 September 2015

The freshly-announced iPhone 6s and 6s Plus will be the most expensive iPhones yet in Canada, despite a raise in price in March this year for the predecessors. The new iPhones, both the 6s and 6s Plus, will be between $150 and $210 than their predecessors were when they launched last year.

Both the iPhone 6s and 6s Plus will be available in four colors to Canadians for preorder on September 12, and hit shelves on September 25.

New price vs old


iPhone 6s
16GB

iPhone 6s
64GB

iPhone 6s
128GB

New price

$899

$1029

$1159

iPhone 6
Original price
(Sept 2014)

$749

$859

$969

Note: In March 2015 the iPhone 6 went up in price to $839, $969 and $1099, respectively. These inflated prices are still lower than the new iPhone 6s.


iPhone 6s Plus
16GB

iPhone 6s Plus
64GB

iPhone 6s Plus
128GB

New price

$1029

$1159

$1289

iPhone 6 Plus
Original price
(Sept 2014)

$859

$969

$1079

Note: In March 2015 the iPhone 6 Plus went up in price to $969, $1099 and $1229, respectively. These inflated prices are still lower than the new iPhone 6s Plus.

How will this affect carrier pricing?

Quite simply, expect both the iPhone 6s and 6s Plus to be more expensive from carriers. Whether you buy outright, or subsidized on a two-year contract, your spend will surely reflect the new higher price tag.

The same thing happened earlier this year when the iPhone 6 and 6 Plus went up; carriers started asking more for both devices. As well they should; they themselves would have been paying more to get their hands on them, and iPhone pricing is tightly regulated by the long-reaching arm of Apple.

As for how much more each device will be on plans? The safe bet is that both outright and subsidized prices will directly reflect the new order. That is to say, you'll probably be paying exactly $60 more than the iPhone 6 and 6 Plus were set at on Sept 8, 2015 ($60 is the difference between the new prices and that of the iPhone 6 and 6 Plus after their own prices were raised in March 2015).

This is what happened with the last price rise; there is no reason to expect a different outcome this time around.

Worth it?

So, what do you get for this higher price tag? Considering that this is an iPhone 's' release, you may not be surprised to find that it's not a huge upgrade over last year. Although, there are still some juicy new hardware and features to check out. And anyone coming from the iPhone 5s will definitely be happy with the newest iPhone lineup.

At the very least there's a new color, Rose Gold (AKA pink), being added to the Gold, Silver and Space Gray options. All have white front panels except for the Space Gray, which is black.

3D Touch

3D Touch is the most interesting feature of the new iPhones. This is an interface system that measures the pressure you put on the screen as an additional input dynamic. In plain English: touching the screen harder can be a different command than tapping it lightly.

The new tech is reportedly sensitive enough to sense very slow increases in force as you increase pressure on the screen. Apple even claims that it can sense changes in gravity, whatever that means.

This added input option means that developers (and iOS itself) now have one more way to let you easily interact with your screen. We're not likely to see any sweeping changes in iOS9, as everyone with an iPhone 6 or older would be left out, but it's an intriguing look at where user interfaces could be headed in the future.

Camera

This is the first time we've seen a megapixel (MP) bump from Apple since the iPhone 4s hit shelves in 2011 with an 8MP rear shooter. This year we're seeing that go up to 12MP, which is an interesting, if inevitable change.

Apple's 8MP cameras have been a calm island in the storm of ever-increasing MP counts. Sony has gone as high as 23MP in its upcoming Z5 phones, and the Android standard seems to have fallen somewhere around 16MP. All the while, Apple has continued to prove time and again that more megapixels do not a better camera make; its 8MP offerings have been the equal or greater than other cameras on the market, no matter how many more pixels they jammed in.

This upgrade to 12MP for Apple is a good move if for no reason other than the marketing angle (more is better, right?), but knowing the iPhone we'll probably see some terrific photo performance to back up the new hardware. At the very least you'll be able to record 4K video now, instead of being limited to 1080p.

Hey Siri

Say hello to always-on voice activation for Siri. Now, whenever your iPhone is near you, in standby mode or not, all you have to do is say "Hey Siri" and it will launch. Older iPhone models will need to be connected to a power source for "Hey Siri" to work, but the new 6s and 6s Plus will respond both when plugged in and when running on battery alone.

Both Google Now on Android and Cortana on Windows already offer voice activation. This is more Apple catching up than it is a wholly-new feature, but it's a change that needed to happen and the sooner the better.


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