Articles By Cameron Craig
Aristotle, Logic & Zombies. What?
What could Aristotle and video game advertisements possible have to do with each other? Most of the time, very little. However, this video game advertisement blew us away and after our jaws came up off the floor, it was only Aristotle's description of pathos that we could think about. The ad feels like like having your heart stepped on whilst someone peels onions right next to you. And the ad is only for a video game.
Google Chrome, Tabs Rewarded
Some of us in the WhistleOut office are big fans of browser tabs - a feature available in most browsers nowadays, including Internet Explorer 7 and upwards. Note, if you are still on IE6, try your hardest to get off it and upgrade asap. The funeral has even happened. Get on it.
QWERTY Keypad for iPhone (Case)
The iPhone 4 has many great features, but the lack of a slide out physical keyboard is not one of them. This can prove to be so much of a frustration that we're sure that once or twice a month, every iPhone user will glance across longingly at a BlackBerry user tapping away on their little keyboard and feel the envy towards that firm little QWERTY keyboard under their fingers.
When Two Networks Talk Data in Ads
Selling something as an intangible as a data plan with a new mobile phone means that you've got to use the old advertising trick of reminding people of the problem (no connectivity, slow speed) and then selling the solution to that problem that your product addresses.
Google’s Own Broadband Network
Whilst Australia rolls around in a semi-limbo with the National Broadband Network, University faculty members at Stanford University (near Silicon Valley) are soon to experience broadband provided by Google at 1 gigabit per second, the currently forecast speed for Australia's NBN.
Asher likes the Windows Phone 7
Asher Moses has reviewed the Windows Phone 7 and he likes it. We'll be posting more on the Windows Phone 7 rollout, but for now you can enjoy his review. Text is incredibly sharp and crisp on Windows Phone 7 and I'm particularly impressed with how emails and documents are rendered on the platform. The menu layout is also pleasing to the eye with big bold headings that can be scrolled through by swiping horizontally.
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Hundreds of cell phone plans unpacked. All the facts. No surprises.
